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Monday, 13 May, 2002, 10:08 GMT 11:08 UK
Wired family goes on display
Harrods department store, BBC
Harrods will host a Big Brother style experiment
As the Big Brother household prepares for a third series on UK TV, London department store Harrods is launching its own hi-tech version of the hit show.

From 20 May, four members of the public will live in a shop window of Harrods, completing tasks and challenges set for them.

Webcams set up in their virtual home will record all their movements.

The participants - Sarah Wooster, Carl Newman, Charlie Parker and Steve Wilson - were selected in an online vote and will live for a week in the shop.

Online vote

Sarah Wooster, LG Electronics
Sarah Wooster will play mum
Their "home" will be filled with all the latest hi-tech gadgets, including an internet fridge freezer, washing machine and microwave oven, a plasma TV screen and internet-controlled air conditioning.

Web surfers will vote every day on the challenges the family must carry out.

The internet family will get daily makeovers and their pick of outfits from Harrods. They will be visited each day by celebrities, including Kim Wilde and ex-Big Brother stars Helen Adams and Craig Philips.

Organiser LG Electronics hopes the week will prove exciting for watchers and participants.

"The LG internet family is a one-off," said Marketing Director John Lougher. "No one has done it before and we are all looking forward to seeing how it develops."

See also:

02 May 02 | TV and Radio
Inside the new Big Brother house
02 May 02 | TV and Radio
'Tougher' Big Brother 3 launched
21 Mar 02 | Europe
Big Brother 'banned' in Greece
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