| You are in: Europe | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Wednesday, 5 December, 2001, 14:05 GMT Lapland towns juggle the euro Finns like to take advantage of lower prices in Sweden By the BBC's Charles Rhodes in Lapland The two Lapland towns of Tornio and Haparanda face a unique challenge as they count down to the euro's launch on 1 January. They straddle the border between Finland, which has joined the currency club, and Sweden, which has not. Business owners are gearing up for the switch.
But its strategic position as a gateway into Lapland has bequeathed it an often violent history. Ruled at various times by Russian tsars and Swedish kings, Tornio has only become Finnish in the last 200 years. So it is not surprising that as you wander around the stalls selling Christmas food and crafts, the cold air echoes with both Swedish and Finnish voices. Cultural mix The porridge, Christmas cards and artwork can also be paid for with Finnish marks and Swedish crowns. All that matters is that you can pay. But the easy-going atmosphere is about to become a little more complicated.
This has put it at odds with Finland - the only Nordic country to join the new currency. But few people are worried. "It will be exciting to use the new euro," says Finnish student Yoni Alasrukkooyr. Low prices Across the border in Haparanda, the town the Swedes built when they lost control of Tornio, the local supermarket is doing a roaring trade. More than a third of the shoppers have come over from Finland to take advantage of Sweden's low prices. That is why Finnish marks are readily accepted.
Supermarket owner Kare Mogemark chooses his words carefully when I ask him how he will cope with the introduction of the euro: "We just have to try and swing with the rates and I think we may even make a little loss and perhaps a little profit here and there. But I think we will manage." Customer demand Privately, Swedish business owners in Haparanda are unhappy that Sweden has decided to stay out of the euro. They have, in effect, won themselves a special dispensation to take euros - which won't be accepted elsewhere in Sweden. The reason for this becomes clear when I ask one Finnish shopper, out to buy bread with his wife, whether he would stop coming if the supermarket refused to take euros. "Yes most definitely," he told me. "Supermarkets at Haparanda would die because the Finns would not come here anymore. The Finnish people shop a lot on the Swedish side of the border." |
See also: 21 Nov 01 | Business 30 Oct 01 | Business 10 Aug 01 | Business 30 Oct 01 | Business 04 Dec 01 | Europe Internet links: The BBC is not responsible for the content of external internet sites Top Europe stories now: Links to more Europe stories are at the foot of the page. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Links to more Europe stories |
![]() | ||
| ---------------------------------------------------------------------------------- To BBC Sport>> | To BBC Weather>> | To BBC World Service>> ---------------------------------------------------------------------------------- © MMIII | News Sources | Privacy |