 JJB Sports has blamed the weather for the slight decline in sales |
A 36% increase in the sale of replica shirts associated with the Euro 2004 football tournament has failed to prevent a fall in sales at JJB Sports. In a trading statement ahead of its annual general meeting on Friday, it said sales in the 23 weeks to 4 July were 1.1% lower than in 2003.
Despite the strong increase in replica shirts, other clothing fell by 15%.
JJB Sports blamed this decline on the weather being consistently warmer, from spring onwards, during 2003.
But the Wigan-based company said it was particularly pleased with the growth of its leisure, or health club, division.