The campaign will show how easily fires can start

Figures show 28% of fire deaths and 29% of fire injuries that have happened since 2000 in the county have been caused by smoking materials.

Northumberland Fire and Rescue Service is backing a government campaign to warn people about the dangers of discarded cigarettes.

It will show how easily fires can start and how quickly they can spread.

'More relaxed'

The service is working together with other organisations to publicise the campaign.

Chief fire officer Brian Hesler said: "Cigarette fires are a big killer as they often happen at night after people have retired for the evening.

"People tend to be more relaxed in the evening and may have had a few drinks or can be more tired so they are therefore less vigilant when extinguishing and disposing of their cigarette ends.

"A cigarette burns at 700 degrees, so make sure when you put it out it really is out.

"That final check before bedtime could save you and your family's lives."